Maximize Your Website Traffic with Targeted SEO and CRO Services

Boost your website’s performance by attracting the right visitors and converting them into loyal customers. Here’s how combining targeted SEO and CRO services can drive more website traffic and improve your conversion rates for lasting business growth.

What is Targeted SEO?

Targeted Search Engine Optimization (SEO) focuses on optimizing a website for specific audiences, keywords, and markets. It involves researching and selecting keywords that are most relevant to the business and its customers. This approach helps increase visibility on search engine results pages (SERPs) for high-intent users, driving more qualified website traffic to the site.

Benefits of Targeted SEO

By zeroing in on specific keywords and audience segments, targeted SEO ensures that the website attracts visitors who are more likely to convert into customers. It improves search rankings, enhancing both brand visibility and credibility. Additionally, the more relevant traffic generated leads to better user engagement and higher sales potential.

Conversion Rate Optimization (CRO) Defined

Conversion Rate Optimization (CRO) is the process of improving a website’s ability to turn visitors into customers or leads. It involves analyzing user behavior and testing different design elements to maximize the percentage of visitors who take desired actions. CRO ensures that the website not only attracts visitors but also drives measurable business outcomes.


Importance of CRO for Business Growth

Effective CRO strategies lead to more conversions without the need to increase website traffic. This results in a higher return on investment (ROI) from marketing efforts, as each visitor is more likely to complete a transaction or sign up. CRO also provides valuable insights into customer preferences, enabling businesses to make data-driven improvements.


Integrating SEO and CRO for Maximum Impact

When SEO and CRO are combined, they create a powerful digital marketing strategy. SEO brings in the right audience, while CRO ensures that once visitors arrive, they convert efficiently. Together, they help businesses grow their online presence, increase revenue, and enhance the overall user experience.

Testimonials from Happy Clients

  • We were happy with the results of working with Cindee to rebuild our website. She worked closely and promptly with us to determine our needs. When we encountered any problems, she was able to remedy it in a timely manner, which allowed us to continue our work smoothly. We appreciate her dedication and promptness.

    Tom Mayes, Owner

    Integrated Equine Therapies
  • Cindee is a pleasure to work with, and I love the website she helped me design and activate three years ago. She not only stays steady and calm when technical issues come up but also solves problems quickly and efficiently. In fact, she has saved me a lot of money by finding intelligent solutions that cost less. I highly recommend her.
  • I highly recommend Van Dijk Consultants for your website needs. Cindee helped me design and launch my business website years ago and the experience was simple and stress free. I had no idea how to get started, but her questions to me about my brand and what I wanted to convey allowed her to design the perfect web page. Over the years I've needed technical help, or updates to content, and she is always there for me. She responds quickly, communicates well and delivers every time.

    Kelly Jefferson, Owner

    Kelly Jefferson Equine Services
  • "Van Dijk Consultants created a wonderful website, but more importantly, they helped me see how to market my brand on the web. Having a web designer understand marketing like Cindee does is an advantage that shouldn't be overlooked."

    Megrette Fletcher, Owner

    Weight Neutral 4 Diabetes Care
  • Our website was in terrible shape, with so many pages that were no longer up-to-date. Cindee’s analysis also showed that our site was not showing up in the search engines so we were not being found by people who might be interested in our services. We knew we needed a new, streamlined website but it all seemed overwhelming. Cindee was able to help us break the task down into manageable sections and to prioritize our efforts. It was such a breeze working with her!

    Mary A. McEathron, PhD, Excutive Director

  • Cindee Van Dijk defines the term "team player." She brings her incredible organizing and problem-solving skills to every project and is always ready to lend a hand. She has multifaceted skills in marketing and project management, along with serious training in computer programming and website development. Her razor-sharp mind, coupled with a great sense of humor, make her an ideal consultant. She's the first person I think of for any marketing or website project.

    Diane Chojnowski

  • Working with Cindee has been an absolute pleasure. As a seasoned graphic designer, I truly appreciate the architectural precision and marketing expertise that she brings to every project. Cindee has an exceptional ability to turn complex ideas into visually stunning, user-friendly websites that drive results and enhance brand presence. Working with Cindee is not only productive but also incredibly fun. She fosters a collaborative environment where strategic thinking meets innovative solutions, making every project a seamless and enjoyable experience. If you are looking for a website developer who combines technical prowess with marketing acumen, VanDijk Consulting is the perfect choice. Five stars all the way!

    Amanda Rundquist, Owner

    Pura Vida Creative and IW Marketing Director
  • Danny Davis
    I had pretty much moved our company’s information to Facebook. Therefore, I allowed our website to become stagnant and outdated. It was embarrassing to the point where I no longer mentioned it to clients or promoted it. After being referred to by a friend, I spoke to Cindee and gave her some ideas. Cindee took my ideas, improved on them, presented me with several options, and went to work. Wow! What a website she came up with. I’m proud to say the site she designed is the new face of my company and that I’m back to referring my clients to our website. Thank you, Cindee!

    Danny Davis President

    Mind Over Media Inc.
  • Van Dijk Consultants did a wonderful job on the Chamber of Commerce website. Cindee was very knowledgeable and the site is just what we wanted.

    Kristi Ray, Executive Vice President

    Mount Pleasant Area Chamber Alliance
  • dawn roemen
    Thank you, Cindee, for the wonderful work you have done to create our new church website! You have been so easy to work with, knowledgeable and informative about your work, and meticulous in every detail! We are so thankful for your help with this step towards a more successful future for our church!

    Dawn Roemen, Office Manager

    First Presbyterian Church
  • We first contemplated the concept of a website and online courses about five years ago but weren’t quite ready. Since that time, we continued to build capacity and familiarity with online schools so that by the time we were ready, we knew just who to call. Cindee has been fantastic to work with, so responsive and with very fast turnaround. We’re very grateful for her knowledge of internet security and how to maximize the visibility of our website. She was rich with ideas for improvement, gave us good counsel when we might have been going down a rabbit trail, and we have a great level of comfort knowing that she will continue to support our site and school into the future.

    Tim and Lisa Haldane

    Avalon Performance Horse and Rider Support
  • Cindee Van Dijk took our website from a “Mom and Pop” website to a full-fledged interactive website with a myriad of menu items and an array of options. She listened closely and gave us exactly what we wanted. Cindee is very easy to work with and laughs easily, but she puts her head down and gets the job done. Simply put, she’s amazing!

    Conley Wright, Co-Owner

    Masterson Equine Services
  • Cindee at Van Dijk Consultants was an absolute pleasure to work with! She had great design ideas and was receptive to our needs from beginning to end. She completed our website design with efficiency and professionalism while staying on budget. We would highly recommend Van Dijk Consultants without reservation. We look forward to continuing our relationship with Van Dijk Consultants for years to come.

    Jennifer Moutrie, Owner

    Moutrie Trucking
  • Cindee was terrific to work with. She is very patient when explaining the technical aspects of website development, especially with someone like me who started as a novice. Now I have successfully developed and am running the website for the non-profit I work at. I would not have been able to do that without Cindee. I appreciate the time and energy she spent teaching me the inner workings of WordPress based websites.

    Alyce Kuenzli, Office Manger

    Rainbow Research
  • What we want our website to look like and feature — and what works are two different things. Cindee listened to what we wanted and then guided us toward what would work and look good. Her years of experience and wisdom helped us to get up and running quickly. Can’t say enough good things about her.

    Lucy Maselli, Commitee Chair

    Fairfield Friends Church
  • We were happy with the results of working with Cindee to rebuild our website. She worked closely and promptly with us to determine our needs. When we encountered any problems, she was able to remedy it in a timely manner, which allowed us to continue our work smoothly. We appreciate her dedication and promptness.

    Tom Mayes, Owner

    Integrated Equine Therapies
  • “Cindee with Van Dijk Consultants has been an invaluable resource for me as I launch into private practice. She is helpful, responsive, friendly, and has eased my way while developing my very first website. I highly recommend Van Dijk Consultants.”

    Tina Patnode, Owner

    GI Nutrition NW
  • Thank you, Cindee, for working with us to create a wonderful new website for our church.  You have worked very patiently with those of us not well versed in the technology involved.  We have learned a lot, and we appreciate that.  We are proud of the way you have enabled us to now present our church home to the world.  Sally Johnston

    Sally Johnston, Chair

    First Presbyterian Church
  • Thank you, Cindee, for working with us to create a wonderful new website for our church.  We are proud of the way you have enabled us to now present our church home to the world.

    Sally Johnston, Chair

    First Presbyterian Church
  • Danny Davis
    I allowed our website to become stagnant and outdated. Cindee took my ideas, improved on them, presented me with several options, and went to work. Wow! I’m proud to say the site she designed is the new face of my company.

    Danny Davis President

    Mind Over Media Inc.
  • Van Dijk Consultants did a wonderful job on the Chamber of Commerce website. Cindee was very knowledgeable and the site is just what we wanted.

    Kristi Ray, Executive Vice President

    Mount Pleasant Area Chamber Alliance
  • dawn roemen
    You have been so easy to work with, knowledgeable and informative about your work, and meticulous in every detail! We are so thankful for your help with this step towards a more successful future for our church!

    Dawn Roemen, Office Manager

    First Presbyterian Church
  • Cindee has been fantastic to work with, so responsive, and with a very fast turnaround. We’re very grateful for her knowledge of internet security and how to maximize the visibility of our website. She was rich with ideas for improvement, gave us good counsel when we might have been going down a rabbit trail, and we have a great level of comfort knowing that she will continue to support our site and school into the future.

    Tim and Lisa Haldane

    Avalon Performance Horse and Rider Support
  • Cindee Van Dijk took our website from a “Mom and Pop” website to a full-fledged interactive website with a myriad of menu items and an array of options. She listened closely and gave us exactly what we wanted. Cindee is very easy to work and gets the job done. Simply put, she’s amazing!

    Conley Wright, Co-Owner

    Masterson Equine Services
  • Cindee was an absolute pleasure to work with! She had great design ideas and was receptive to our needs from beginning to end. She completed our website design efficiently and professionally while staying on budget.

    Jennifer Moutrie, Owner

    Moutrie Trucking
  • Cindee was terrific to work with. She is very patient when explaining the technical aspects of website development. I appreciate the time and energy she spent teaching me the inner workings of WordPress-based websites.

    Alyce Kuenzli, Office Manger

    Rainbow Research
  • What we want our website to look like and feature — and what works are two different things. Cindee listened to what we wanted and then guided us toward what would work and look good. Her years of experience and wisdom helped us to get up and running quickly. Can’t say enough good things about her.

    Lucy Maselli, Commitee Chair

    Fairfield Friends Church
  • Our website was in terrible shape, with so many pages that were no longer up-to-date. Cindee’s analysis also showed that our site was not showing up in the search engines so we were not being found by people who might be interested in our services. We knew we needed a new, streamlined website but it all seemed overwhelming. Cindee was able to help us break the task down into manageable sections and to prioritize our efforts. It was such a breeze working with her!

    Mary A. McEathron, PhD, Excutive Director

  • “Cindee with Van Dijk Consultants has been an invaluable resource for me as I launch into private practice. She is helpful, responsive, friendly, and has eased my way while developing my very first website. I highly recommend Van Dijk Consultants.”

    Tina Patnode, Owner

    GI Nutrition NW
  • Cindee brings her incredible organizing and problem-solving skills to every project. She has multifaceted skills in marketing and project management, along with serious training in computer programming and website development.

    Diane Chojnowski

  • I highly recommend Van Dijk Consultants for your website needs. Cindee helped me design and launch my business website years ago, and the experience was simple and stress-free. Over the years, I've needed technical help or updates to content, and she is always there for me.

    Kelly Jefferson, Owner

    Kelly Jefferson Equine Services
  • Working with Cindee has been an absolute pleasure. As a seasoned graphic designer, I truly appreciate the architectural precision and marketing expertise that she brings to every project. Cindee has an exceptional ability to turn complex ideas into visually stunning, user-friendly websites that drive results and enhance brand presence.

    Amanda Rundquist, Owner

    Pura Vida Creative and IW Marketing Director
  • "Van Dijk Consultants created a wonderful website, but more importantly, she helped me see how to market my brand on the web. Having a web designer understand marketing like Cindee does is an advantage that shouldn't be overlooked."

    Megrette Fletcher, Owner

    Weight Neutral 4 Diabetes Care
  • Cindee is a pleasure to work with, and I love the website she helped me design and activate three years ago. She not only stays steady and calm when technical issues come up but also solves problems quickly and efficiently. In fact, she has saved me a lot of money by finding intelligent solutions that cost less. I highly recommend her.

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